Senior Brand Manager Innovation, Hefty Waste & Storage in Lake Forest, IL at Reynolds Consumer Products

Date Posted: 7/15/2024

Job Snapshot

Job Description

Job Title: Senior Brand Manager Innovation, Hefty Waste & Storage  

City: Lake Forest / State: Illinois                                                   

Job Description

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching a Senior Brand Manager Innovation, Hefty Waste & Storage to join our team located at our headquarters in Lake Forest, IL

Your Role:

As a Senior Brand Manager of Innovation, you will lead cross-functional teams to develop and commercialize new products to address evolving consumer needs and meet company sustainability goals.  You will work in a collaborative environment and will have the opportunity to bring your experience and creativity to drive strong business growth. This position reports to the Sr Director of Marketing. We embrace and accept individual experiences and backgrounds to achieve a diverse and inclusive workplace. 

You will also have the opportunity to:

  • Lead cross-functional team projects to commercialize Brand and Private Label new products, line extensions, and product/packaging improvements.
  • Develop strong working relationships with RD&E counterparts to facilitate product initiatives.
  • Lead consumer research to identify new product opportunities and to guide new product strategic definition.
  • Develop and interpret detailed P&L’s to drive new product profitable growth.
  • Lead the development of the business case for product commercialization opportunities inclusive of launch strategy, pricing, competitive context, and distribution.
  • Collaborate with Customer Marketing and Category Management to develop sales materials to aid in the launch of new items.
  • Analyze business trends and provide input on gaps and opportunities for the brand and portfolio.
  • Prepare and present monthly stage gate project updates of key innovation projects to the Hefty Business Unit.

You will love it here if…

  • You are an effective communicator
  • You are highly self-motivated with the ability to work independently as well as with cross-functional teams
  • You can successfully juggle multiple tasks and are comfortable with change
  • You enjoy working with a dynamic high-performance team
  • You are a creative, forward-thinker
  • You have a passion for analyzing data and using data to drive business performance

We need you to have:

  • BA/BS degree in Marketing, Business, or related field.
  • MBA or other advanced degree strongly preferred.
  • 8+ years of related professional and progressive Marketing experience in the CPG industry.
  • 3-5 years’ experience with market research and new product development.
  • Strong organizational skills with high attention to detail.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Experience with consumer research methodologies and a New Product Stage Gate Process is desirable.
  • Excellent business acumen with experience managing budgets/P&L.
  • Proficiency with retailer scan data analysis programs such as Nielsen or IRI.
  • Ability to work a flexible schedule during key business deadlines.
  • Proficient in MS Office.
  • Ability for some travel (10-15%).

Icing on the cake:

  • MBA or other advanced degree strongly preferred.

Being physically present at the Lake Forest, IL office during normal working hours on a regular basis is an essential function of the position. 

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

            Not a good fit but know someone who is? Please refer them!

    Local candidates only, no relocation assistance available


Join Reynolds Consumer Products and

Drive Your Career across a world of opportunities!  

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at

No recruiter calls or emails please.

Reynolds Consumer Products is an Equal Opportunity Employer EEO AA M/F/Vet/Disability.

Qualified applicants will receive consideration for employment without regard to their age, race, color, religion, national origin, sex, sexual orientation, protected veteran status, genetics, or disability.

Reynolds Consumer Products is an Equal Opportunity Employer that complies with the laws and regulations set forth in the following EEO is The Law Poster:

The Pay Transparency Regulations Frequently Asked Questions can be found on this link: 

Pay Transparency Regulations Frequently Asked Questions | U.S. Department of Labor (

The poster and the supplement can be found on this link.